Dave McClure knows stuff about marketing

Dave McClure has been around Silicon Valley for a good while now, and he’s chock-full of marketing wisdom. He used to be the marketing director at PayPal for pete’s sake! But the thing I love about this guy is that he’s still on the cutting edge, still learning. Take his post on how to market Facebook apps. It’s knowledge hard won, and yet he manages to relay the info while sounding humble and unassuming. Need more evidence of Dave’s genius? Check out his slide-show presentation on startup metrics for product marketing and product management. Great stuff! I sincerely hope to work with Dave someday.


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