The writers are right to insist on Internet revenues

From Slate: (also check out AdultSwim’s superb online video interface)

Playing around on the Daily Show site, I saw for the first time how the Web might really change TV…by providing searchable online databases of years’ worth of content that are updated to include current episodes…I may well start watching even new episodes this way: at my desk in the morning, instead of on the couch at 11 o’clock at night. Multiply that defection by the size of the show’s fan base and the subsequent migration of advertising dollars from screen to Web, and the writers’ demand for a piece of the online action starts to make plenty of sense.


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