The maturing of the 3d film industry
Wired has a great piece on the maturing of the 3d film industry. I haven’t seen any of the new 3d films, and I didn’t realize they were such a draw. It’s exciting to see how new technology has enabled a new boom. Concerning The Polar Express in Imax 3-d:
The audience loved it: When the movie opened in November 2004, the regular theaters were half full, but people were standing in line to see the Imax version, which brought in a fifth of the domestic box office receipts, even though it accounted for fewer than 2 percent of the total screens.
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